Blog
Three key factors to successful corporate innovation
Authors: In the past months, we have talked to multiple innovation managers from various corporates to collect and analyze their challenges and learnings in our corporate innovation study. We are now ready to share some of the coolest insights with you. Here are four key factors for successful corporate innovation. 1. Setting clear expectations and […]
The difference between Venture Capital and Corporate Venture Capital
Authors: “Corporate investing is dumb. I think corporations should buy companies. Investing in companies makes no sense.” This quote from Fred Wilson, an American businessman, and investor, is by now notoriously famous. It demonstrates the great skepticism by corporates concerning minority investments. Throughout the last years, Corporate Venturing and Venture Capital have gained popularity throughout […]
Four reasons why corporate startups fail (and how yours can be succesful)
Four reasons why corporate startups fail (and how yours can be successful) Having a great idea is the first step to startup success, but that alone won’t ensure its success. Especially in the case of corporate startups and intrapreneurship teams, there is a set of specific challenges that make the success of their idea even [...]
How to turn cold leads into hot sales for your (corporate) startup
How to turn cold calls into hot sales for your (corporate) startup A guideline on how to make your cold calls successful and get your first paying customers. Discover our tips and tricks on sales conversation strategy, practical phrases, and how to feel more comfortable while cold calling. (BONUS: download two scripts that you can [...]
Life as an Innovation Manager at WhatAVenture
Life as an Innovation Manager at WhatAVenture “Hi, I am Johanna, Head of Knowledge Innovation Lab at WhatAVenture. I have been with WhatAVenture since 2018, and I am excited to give you a little insight into the job of an Innovation Manager.“ Ever wondered what it means to work at WhatAVenture? Check out our interview [...]
5 Trends That Are Shaping The Ski- And Winter Sport Industry In 2020
Winter sports is more than going up and down a mountain 5 Trends That Are Shaping The Ski- And Winter Sport Industry In 2020 From the mega trends sustainability und customization to smart clothing: further development in the winter sports sector is no longer limited to changing the shape of skis or heated insoles. [...]
6 Trends Driving Innovation In The Hotel Industry
In this trend report, we share major trends we identified shaping the hotel and gastro industry in 2019. 6 Trends Driving Innovation In The Hotel Industry From robotics to retailing to experience economy – these are all trends that are shaping the hotel and gastro industry in 2019. Keeping up with the latest trends is [...]
8 Trends Driving Innovation In The Ski And Winter Sport Industry
Digital platforms, data analytics or augmented reality – one would not expect to come across these topics racing down a ski slope in the Alps. However, the fact is that cutting-edge technologies and shifting customer behaviors are hitting the slopes and transforming the winter and ski industry. In this article, WhatAVenture shares its view on […]
Next-Level Customer Loyalty: The Lock-In Effect – Business Model Inspiration #7
Research shows that serial entrepreneurs develop business models more successfully than others by building on proven strategies. Innovate like a serial entrepreneur! Enjoy the following business model strategy to boost your creativity. Find more on our Innovation Platform. Business Model Inspiration #7: Next-Level Customer Loyalty: The Lock-In Effect What is customer loyalty? Customers are kept […]
Personal or Self-Service? Customer Relationship Extremes – Business Model Inspiration #6
Research shows that serial entrepreneurs develop business models more successfully than others by building on proven strategies. Innovate like a serial entrepreneur! Enjoy the following business model strategy to boost your creativity. Find more on our Innovation Platform. Business Model Inspiration #6: Personal or Self-Service? Customer Relationship Extremes Personal Relationship Depending on your solution, you […]