Prowinter Startup Village 2018 - WhatAVenture
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Prowinter Startup Village

Revolutionizing alpine sports tourism

Revolutionizing alpine tourism

Alpine pioneers wanted. Become part of Prowinter, one of the leading B2B alpine exhibitions for snow, rental and mountain innovation in the Alps. Present your product or startup to leading technology companies, customers and opinion leaders. Use your chance to successfully grow your network and change the industry. Apply now!

  • Alpine industry
  • Ski tourism
  • Future
  • Startup

10.04. - 12.04.2018

Apply early and increase your chances

Bolzano, South Tyrol

Messe Bozen AG | Messe Platz 1, 39100 Bolzano, Italy

IDM Südtirol




supported by


Prowinter Startup Village 2018

Revolutionizing alpine tourism. Present your startup at one of the leading B2B alpine exhibitions in the Alps.

Questions? Contact us

Patricia Schandlbauer
Patricia Schandlbauer +43 660 7029787

Who are we looking for?

Get your booth in the Startup Village! You should already have a first prototype to demonstrate to the audience and be looking to grow your network with leading tech companies, customers and opinion leaders. We will select the 10 most exciting startups which offer innovative products or services in the fields of mountain tourism, products and services for the rental industry, or mountain sports clothing, equipment, technology.

Scope of the project

Prowinter is the only B2B exhibition for alpine sports in Italy, with special attention to the rental sector. Every year around 6000+ people meet at Prowinter to discover novelties, network and share their ideas about trends and opportunities in the industry. Next to winter sports equipment, services and technologies, Prowinter also offers summer related products as well as new inspiration on what to do once the snow melts. Visit for more information.

We’re looking for startups that offer services/products for:

woman on mountain
Mountain tourism
ski equipment
Products and services for the rental industry
Mountain sports - clothing, equipment, technology

What’s in it for you?

Exclusive Discount

Get a 3-day booth for a reduced startup price of € 295 instead of € 3.000.


Take part in the only alpine meet-up in Italy and one of the leading in the Alps.

Opinion Leaders

Expose your startup technology to a mixed crowd of opinion leaders.

Media Coverage

Get mentioned in the official exhibitor catalogue (online catalog and printed visitor plan) and press coverage.

Booth at Prowinter 2019

The winner of the day receives a free booth at Prowinter 2019

Beautiful Bolzano

Have a great time in beautiful Bolzano. 🙂

Prize for the winning startup


The winning startup will receive an exhibition stand of 9m2 at the Prowinter 2019 in value of € 2.000.

Agenda Prowinter Startup Village


9:00 – 17:00

Exhibit your startup

11:00 – 13:00

Visitors Matchmaking

15:00 – 16:00

Pitch your startup with Jury

16:00 – 16:15

Keynote Speaker

16:15 – 16:30

Announcement: Winner of the Day

16:30 – 18:00

Get together


9:00 – 17:00

Exhibit your startup

11:00 – 13:00

Guided visits to leading exhibitors


9:00 – 17:00

Exhibit your startup

10:00 – 11:00

Pitch your startup with Jury

11:00 – 11:15

Keynote Speaker

11:15 – 11:30

Announcement: Winner of the Day

11:30 – 12:30


12:30 – 14:30

Visitors Matchmaking


Innovation Day on Snow with IDM

Get your chance and be part of the Innovation Day on Snow in Schnalstahl. Find more information and apply here.


The list of participating startups will be constantly updated:


Wearit is an IoT company creating Smart products and services for sports industry. It has developed a Smart Skiboot technology, able to analyze the quality of skiing and to use data to improve existing mountain products/services (Rentals, Ski-Schools, Hotels, Manufacturers, …) in ways that create a “smart, safe and fun” experience. Wearit has an important […]


We are developing Skiing and Hiking Poles out of bamboo and recycled plastic waste. Next to the environmental impact we try to create a social impact through a handmade prdocution process in Uganda & Rwanda as well as in Austria. Bamboo is sourced from farmers in Ruanda who benefit from it and the handles and […]


An amazing high-tech treatment for skis and snowboards. Permanent Glide, is a one-time treatment for the ski rental industry. It makes the skis and snowboards completely wax free, for their entire rental lifetime. Reduces cost enormously within your ski rental shop. Instant Glide, is the easy spray-on end customer version, that will give a freshly […]

Bluebird Mountain

PowderBuddy is a personal avalanche safety drone for skiers and snowboarders. In a dangerous situation it is shot out of its tube, unfolds and tracks the user’s avalanche beacon above the avalanche. In case of a burying it hovers over the exact location of the victim thus indicating the location immediately to rescuers. We built […]

Hallas Rescue Stretchers

The company manufactures foldable and lightweight rescue stretchers that can carry up to 260 kg, but weigh only 4.9 kg. Specially made and inspired for mountain rescue.


Enchant offers a modern webshop-based solution, which could be perfectly integrated into a microcosmos like ski resorts. A perfectly designed app with an integrated QR-code scanner makes it easy to buy products directly from the advertising banners, tv commercials, ski lift advertise, or any other POI, where your company is able to place some products or […]


ProteGear provides global satellite-based safety & communication solutions with Deadman’s switch. It calls for help even if you can’t. You have crashed, are in an avalanche, drifting apart … ProteGear SmartSafety will call for help!

Wrapping Reality

An Italian startup aimed at delivering tailor made immersive experience. We are 360° video creators, SW developer and custom HW builder; we are part of a big network of professionals including creative, CG artis, photographers, communication agencies, sound designer, drone operator. This combination allow us to provide customers with effective and turnkey solutions.


Fatmap is building the World’s Leading Adventure Platform in 3D. Where outdoor enthusiasts go to be inspired, plan, live and share their outdoor adventures. Where outdoor experts go to share their knowledge and build their profile. Where leading adventure destinations, businesses, and brands go to reach customers.


We develop a platform (electronics, CAN-BUS based communication protocol and electric motors) for Light Electric Vehicles. We have already some products made on that platform: electric bike conversion kit, cargo / family e-trike scooter2b, all-terrain multi-purpose vehicle (scooter) WattPower. All of them are optimized for off-road and mountain use and rental. They will be […]


April 10, 2018:

Thomas Mur

General Manager, Messe Bozen

Patrick Pedevilla

CEO, Airhelmet – La Structura

Karl Manfredi

President, Brennercom

Igor Marzola

Director, Seilbahner Wolkenstein (Gröden)

Christian Lechner

Professor for Strategic Management and Entrepreneurship, Free University of Bolzano

Alessandro Narduzzo

Professor for Innovation and Strategy, Free University of Bolzano

April 12, 2018:

Gerald Pichlmair

Geschäftsführung, Seilbahnen International Verlag

Tobias Gröber

Director, ISPO Group

Thomas Mur

General Manager, Messe Bozen

Karl Manfredi

President, Brennercom

Cristina Ferretti

Sales Manager, Athesia Druck

Alberto Stuflesser

Executive Managing Director, IASSP

This was the Prowinter Startup Village 2017

  • woman on mountain
  • ski equipment
  • Prowinter 2018 Exhibition Image
Prowinter 2018 Exhibition Image

Get your booth at the Prowinter Startup Village

Present your startup at one of the leading B2B exhibitions in the apline industry.

Use your chance to successfully grow your network revolutionize the market.


How to apply

Applying for this outstanding experience is straightforward. Please press the “Apply now” button and fill out the provided questionnaire and submit your application. It will only take a couple of minutes. Following your completed application, we will contact you for a personal interview.
Rolling Admission; latest admission deadline: January 21st, 2018
We are looking forward to your application!

What type of startups are we looking for?

We are looking for startups in the B2B as well as B2C field in the three categories mentioned above. Important is that you already have a first prototype to demonstrate at Prowinter. You should also have first (pilot) customers.

Is the participation for free?

Every startup will be charged a reduced startup-package fee of € 295 instead of € 3.000. You need to be at your booth for all 3 trade show days.

What is included in the startup package?

The startup-package includes the stand (info desk, light wall with logo, wifi and electricity), parking slot (if needed) and entrance fee for the trade show for 3 days.


Accommodation recommendations are provided through the Messe Bozen as soon as your participation is confirmed. Costs for accommodation will not be covered.

Non-disclosure agreement not available

It will not be necessary to sign a non-disclosure agreement to participate at the camp. The aim of the project is to create an open platform for communication and exchange of knowledge.

Prowinter 2018 Exhibition Image

Are you ready to revolutionize alpine tourism?
Get in touch.

Patricia Schandlbauer Patricia Schandlbauer +43 660 70297872

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