Get your first paying customers now
Follow our proven guide for corporate startups and intrapreneurship teams to successfully find your first paying customers in the go2market phase.
What is it about?
This guide contains the strategies that we implemented in our hands-on work with multiple corporate ventures and intrapreneurship teams throughout the years. You will learn about the main challenges for corporate startups and intrapreneurship teams and our process to successfully finding your first paying customers.
Who is it for?
Working in a corporate startup or intrapreneurship team that needs to find its first paying customers? Many startups invest too much time and money in developing their products rather than getting out there and selling them. This step-by-step guide helps you to find your customers and reduce the time it takes to do so.
76%
of study participants cited new revenue streams generation as one of the reasons to start with venture building.
81%
of study participants have worked with external venture builders.
54%
of study participants have established a dedicated venture building unit or team.
Insights from 30+ corporates across various industries
Our research is built on data gathered from interviews with more than thirty participants from the companies who either have an active venture builder or explored a few venture building projects on a case-by-case basis, spanning across multiple industries, such as Automotive, Chemicals, Construction, Energy, Engineering, Financial Services, Electronics, Travel, Logistics, and others. The insights apply to all corporates diving into venture building, which means you don’t need to reinvent the wheel to get started. Learn from the study participants and our decade of experience to navigate the path to successful venture building.
What insights you will gain
- Main challenges for corporate startups and intrapreneurship teams
- Our 6-step process to successfully finding your first paying customers
- Hands-on tactics for how to define your target group and get in contact with them
- Tips and tricks on sales conversation strategy
Can’t get enough of venture building?
We are a corporate venture builder
We leverage corporate power to create successful ventures and new revenue streams. We accompany, support, and help established companies as facilitators, sparring partners, or even team members in the implementation of innovative programs and innovation strategies. Furthermore, we help them make their own ventures a success.
