How to innovate when everything is changing - The DOBDA Model - WhatAVenture
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How to innovate when everything is changing

The new model to identify innovation opportunities in the post-coronavirus era.

Learn how to innovate in a world where customer behavior can change overnight

The coronavirus has changed the lives of almost everyone. It has led to tremendous changes in customer behavior and the adaption rates of new technologies.

This is a threat to many established businesses but, at the same time, it creates countless new opportunities for innovation.

To close the knowledge gap, WhatAVenture has developed an approach that identifies the changes in customer behavior, customer expectations, and technology adaption curves that are relevant for every industry. You can use this insight to come up with new business models and business ideas.

We call this approach DOBDA: Discover – Orient – Believe – Dream – Act

About the author

Philippe Thiltges

Besides being Co-Founder and CEO of WhatAVenture, Philippe founded 3 more companies and supported the setup of numerous corporate spin-offs. During the last years, Philippe shaped the innovation landscape, especially in the DACH region. He supported more than 100 companies in developing and implementing sustainable innovation structures that create success with innovation.

What you will learn:

  • How to identify innovation opportunities in these fast-changing times
  • How to identify changes in customer behavior before these changes become visible in the market
  • How to use Google Trends to identify the changing interest of your customers
  • How to align your management team on expected future scenarios
  • How to adapt your innovation strategy to the new environment

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    Can’t get enough of innovation?

    Frequentis: innovation strategy for transparency

    Development of a framework for managing an innovation portfolio to provide transparency for ongoing innovation projects and initiatives

    Creation of an auditable and transparent innovation process, for a better coordination of innovation projects

    Evaluation of internal ideas and successful implementation of those ideas with the highest potential

    Shaping the future of logistics: Global intrapreneurship program

    3 years of development and continuous support of a global intrapreneurship program with the world’s leading logistics company

    60 teams evaluating and validating,  9 running projects, multiple projects in business lines & successful spin-offs

    We are WhatAVenture

    WhatAVenture is a worldwide operating innovation consulting firm. We guide new business ideas to success. The focus of our work is the combination of corporate power with startup agility. Our proven methods enable intrapreneurs to quickly validate and implement their business ideas. WhatAVenture serves both as a sparring partner for CEOs and innovation managers in creating an innovation culture, as well as an external team for the execution of new business ideas.

    Our client base ranges from energy suppliers, banks, automotive and transportation companies, to aid organizations and international universities.

    Do you want to be successful with innovation?


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