The Minimum Viable Company
The (bumpy) road from a prototype to a profitable company.
This paper is providing you with an overview of the Minimum Viable Company startup phase and its key success factors. We try to provide answers to following question:
How do you manage the transition from a validated prototype towards a functioning company moving towards break-even which is able to fulfill the promised value proposition with a positive contribution margin?
Franziska has many years of hands-on experience in consulting DAX30/MDAX companies as well as SMEs in fields, such as Innovation Strategy, Corporate Innovation and Service Design. She has a strong international project background and a deep understanding of cross-industry requirements.
Stefan has more than 10 years of experience in supporting established companies to innovate. Stefan is our driving force behind our the WhatAVenture company builder and is continuously looking for opportunities to launch new ventures.
Development of a framework for managing an innovation portfolio to provide transparency for ongoing innovation projects and initiatives
Creation of an auditable and transparent innovation process, for a better coordination of innovation projects
Evaluation of internal ideas and successful implementation of those ideas with the highest potential
3 years of development and continuous support of a global intrapreneurship program with the world’s leading logistics company
60 teams evaluating and validating, 9 running projects, multiple projects in business lines & successful spin-offs
WhatAVenture is a worldwide operating innovation consulting firm. We guide new business ideas to success. The focus of our work is the combination of corporate power with startup agility. Our proven methods enable intrapreneurs to quickly validate and implement their business ideas. WhatAVenture serves both as a sparring partner for CEOs and innovation managers in creating an innovation culture, as well as an external team for the execution of new business ideas.
Our client base ranges from energy suppliers, banks, automotive and transportation companies, to aid organizations and international universities.