Proven in North America – now in Europe: strategic access, faster speed to market, and higher success rates
In North America, company creation funds have already reshaped how ventures are built. Studios like Atomic, High Alpha and Alloy Partners have launched dozens of companies by combining startup execution with pooled corporate assets.
- Atomic: Built over 20 companies including Hims & Hers (IPO, $1.6B valuation), Hombound and Terminal, raised more than $1B in total
- High Alpha: Launched 30+ ventures like Lessonly (acquired by Seismic) and Zylo, raised over $250M across studio & fund
- Alloy Partners: Spun out of High Alpha, launched more than 30 companies and six venture studios
They have shown that this innovation model consistently builds more successful ventures. But also in Europe this model is gaining traction. Hexa, based in Paris, started in 2011 as the startup studio eFounders, which pioneered a new way of entrepreneurship, became a reference in the B2B SaaS world, and launched over 50 companies including 3 unicorns (Front, Aircall, Spendesk).
We’re are now bringing this model to Central Europe - and are seeing strong interest from mid-sized and large international corporates.
The whataventure fund follows the same logic: we pool strategic assets (such as IP, data, and customer access) and capital from multiple partners within a vertical, then combine them with our proven venture building approach. Instead of betting on external startups, our partners are participating in a larger venture portfolio without doing everything on their own - shaping markets while building new revenue streams.
Multiple studies on company creation setups have validated the model, with KPIs clearly demonstrating the advantages of a company creation fund compared to traditional startup and investment models:
- 71% more likely to reach Series A
- 2.2x faster to Series A
- 2x more successful exits
(Source: GSSN 2020, Big Venture Studio Research 2024)
A proven track record and skin in the game
With over 12 years of experience, 40+ launched ventures, and more than €700 million in combined funding, the whataventure fund is a natural next step for whataventure. We know what it takes to build ventures that scale. Projects like Wood_Space and Heylog show how corporate-backed ventures can grow fast and deliver both financial and strategic value. The fund allows us to systematically launch the next generation of high-impact ventures, with success rates far above market standards.
We are fully convinced of the model and we invest alongside our partners - contributing not just expertise, assets, and people, but also our own capital into the fund. Because we believe that for long-term success, you need real skin in the game.
Multiple ventures, one vertical
Our fund launches ventures within a focused vertical to leverage shared knowledge, learning effects, synergies and a deep network. With this we can achieve higher impact:
- Vertical focus enables learning economies for each next company we create and between individual ventures already launched, resulting in higher success rates.
- Company creation setups with a narrow industry focus achieve significantly higher repeatability and >30% higher exit rates in the entire portfolio of ventures.
(Source: GSSN 2020)
Why this matters to investors
This unique combination allows us to provide our corporate investors clear benefits which goes beyond financial return and creates higher impact on their mid- to long-term core business:
- Access to untapped markets and new vertcials: Enter markets beyond your core business with first-hand learnings from new ventures, unlocking growth potential, and strategic opportunities.
- Diversify across multiple ventures in one vertical: One investment delivers diversification across multiple ventures, with each new venture accelerating growth through shared corporate assets, deep networks,and learning effects.
- Gain early access to future M&A targets: Direct line to ventures with a strategic fit for acquisition, supported by our expertise in integration of ventures.
- Access to top entrepreneurial talent: Through our powerful network, unique corporate assets, and an attractive governance setup, we attract entrepreneurial talent others struggle to reach.
Curious to learn more about the whataventure fund? Check out our website!
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