Your template for the ecosystem matrix
Use this ecosystem matrix to map important stakeholders, both internal and external, according to their relevance to your project's success and their willingness to support it.
What is it about?
At WhatAVenture, we usually generate a list of important stakeholders at the start of every innovation project. This list can include not only internal stakeholders that are relevant for the execution of the project (e.g., regarding sales, marketing, legal, procurement), promoters, or skeptics, but also external stakeholders (e.g., partners, government, etc.). Together with the team, we place all parties on a matrix according to their willingness/ability to support the project and their relevance to the success of the project.
Who is it for?
This template is for corporates or corporate startups, that want to ensure a proper overview of the ecosystem that a project is set within, allowing for better integration and acceptance.
76%
of study participants cited new revenue streams generation as one of the reasons to start with venture building.
81%
of study participants have worked with external venture builders.
54%
of study participants have established a dedicated venture building unit or team.
Insights from 30+ corporates across various industries
Our research is built on data gathered from interviews with more than thirty participants from the companies who either have an active venture builder or explored a few venture building projects on a case-by-case basis, spanning across multiple industries, such as Automotive, Chemicals, Construction, Energy, Engineering, Financial Services, Electronics, Travel, Logistics, and others. The insights apply to all corporates diving into venture building, which means you don’t need to reinvent the wheel to get started. Learn from the study participants and our decade of experience to navigate the path to successful venture building.
What insights you will gain
The only template you need to map out your ecosystem
- identify the most critical stakeholders that play a role in your project
- map them onto a matrix according to their importance and willingness to support your work
- define their respective objective, possible challenges and required actions
Can’t get enough of venture building?
We are a corporate venture builder
We leverage corporate power to create successful ventures and new revenue streams. We accompany, support, and help established companies as facilitators, sparring partners, or even team members in the implementation of innovative programs and innovation strategies. Furthermore, we help them make their own ventures a success.
